Car emblem "Case"

Bronze, remnants of enamel. An original and extremely rare emblem in good collector's condition. In 1910, J. I. Case Threshing Machine Co. bought Pierce Motor Co. in Racine, at 22nd and Clark Streets, which manufactured cars under the Pierce-Racine brand. Renaming the car "Case", the company used 8000 dealers and agents of the company worldwide to supply the new product. Case cars were produced in variations: touring, sedan, coupe and luxury sports cars. The company focused on wealthy customers and offered a flexible system for selecting equipment: if the customer did not like the interior upholstery offered, then an individual selection was performed. All companies had trademarks, and in 1865, the J. I. Case company began using the bald eagle (the symbol of victory in the Civil War) as its symbol. The story begins in 1861, when Jerome I. Case attended a parade in Eau Claire, Wisconsin, where a pole with an eagle named Old Abe, who went through 38 battles and skirmishes throughout the war, was carried as a mascot after the president. After the war, Old Abe appeared at many parades and drew cheers from the entire nation. This heroic bird seemed appropriate as a symbol of Case's superiority over its competitors and was approved as a trademark. Guarantee of authenticity.